Thursday, June 11, 2020

This Is America - Textual analysis

Camera
There is a mixture of shot sizes in the video from close ups and mid shots to longs shots. These are over looked as there are no still shots. the camera is constantly in motion giving the video flow and making it exciting to watch.


The handheld camera matches the unusual and inconsistent movement made by Glover in the video. This could represent the Chaos of America portrayed in this music video. We can tell that Glover is the main character in this video because the camera always says on him. He gets the lowest screen time as he's on for 90% of the video.

Editing
The video is edited to look like it is filmed all in one shot with smooth but sharp transitions from set to set. There is 1 noticeable cut at the end in the final. The transitions help cover up the cuts and give the image that it is a single take video, this makes it a visual spectacle for the audience and makes the music video stand out from others.
The editing tells the story of a black man in America and the treatment that he and all the other Americans are treated by each other. There are some interesting symbols and conventions in the video that i'll talk about after sound.

Sound
Throughout the video, we have many examples of non-diegetic sound. Like gunshots and screaming crowds. This highlights one of the themes of the song which is how kind of corrupt America is and the injustices. 

There are many controversial scenes in this video. For example, the hostage who is shot in the head by Glover. The man is then dragged off and the gun is handled carefully with a cloth. This highlights the gun laws in America and easy it is to obtain legal and illegal firearms. The second shooting shows the Gospel Choir to be an innocent party. Along with Glover dancing on the cars and the cars on fire and the constant movement of people on set just shows how un civilised America can be.


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